Its call to action is “awareness” of the causes that impact a large populous in the US as well as around the world.

It is intended to deliver information and awareness regarding CAUSES not ISSUES. A goal is for it to be non-partisan or potentially “Omni-partisan”, defined as something that addresses universal situations, to serve up positive results. The business model for Causeway Media is built, and reliant on, a “win-win-win” partnership between the Cause (i.e., Climate Change), the Company (i.e., large corporations potentially represented by advertising agencies), and the Media.

The company is intent on harnessing the necessary media partners to deliver increased awareness on behalf of specific causes (represented by their organizations) to consumers while delivering tangible value to the corporations and media outlets that deliver it.

Causeway Media’s founders and principals bring a strong track record of delivering production, distribution, and sponsorship results with a breadth of experience of over 70 years collectively.